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Recover Stronger

May 29, 2020

At a Glance

We’re bringing together America’s largest companies in a shared commitment to embracing business values and practices that prioritize the economic well-being and mobility of their people. Join us to #RecoverStronger.

Practices & Centers

Our Opportunity

COVID-19 brought on an extraordinary public health crisis with devastating economic consequences. It simultaneously magnified long standing racial disparities, and accelerated our nation’s collective awareness of racial injustice and inequity.

This time of social and economic reckoning has upended many of the talent management systems and norms we know, and in doing so has created a monumental opportunity for positive change. Now is the time for visionary corporate leaders to reimagine and rebuild corporate talent practices in a way that emphasizes equity, puts people at the center of business strategy, and creates widespread economic mobility, particularly for those who have been disproportionately negatively impacted by the effects of COVID-19—people who are more likely to be Black and Latinx and possibly living in poverty.

JFF established Recover Stronger to respond to this unprecedented moment. Recover Stronger is mobilizing Impact Employers to help our country rebound, rebuild, and thrive following this time of crisis.

It will spur awareness and engagement through a shared commitment to prioritizing people-centered practices, giving companies resources and a community of support to help them take action.

Corporate Coalition

Our Recover Stronger Corporate Coalition is leading the way by adopting and implementing sustainable talent practices that increase career opportunity and mobility for their people. Recover Stronger aims to recognize and reward the sustained efforts of our Corporate Coalition companies while simultaneously growing the percentage of companies actively working to become Impact Employers and Coalition members during the recovery period and beyond.

Founding Corporate Coalition Companies


Learn How JetBlue Recovers Stronger

JPMorgan Chase

Learn How JPMorgan Chase Recovers Stronger


Learn How Mastercard Recovers Stronger

Prudential Financial

Learn How Prudential Financial Recovers Stronger


Recover Stronger Launched at Horizons 2020

The Commitment

“As a coalition of leading businesses that play a critical role in fueling the American economy, we recognize our opportunity and responsibility to help this country recover from our current humanitarian and economic crisis and rebuild our economy and communities so that they are stronger than they were before.

We know that the success of our business is tightly tethered to the success of our people and our communities. This recovery period is a critical time, and the decisions we make now to prioritize people-centered practices in our business will determine our nation’s collective future.

As we each begin our unique journey of recovery, we’ll ensure that our people remain at the center of not only our operations, but also our values, our mission, and our purpose. In doing so, we’ll make sure we build back better, and stronger, than before.”

Want to learn more about Recover Stronger?
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Latest News


Recovery Playbook for Impact Employers

This special edition of our Impact Employer Framework offers insights into the unique challenges companies face in this moment, along with emerging practices to help business leaders navigate recovery from the COVID-19 pandemic and related…

June 16, 2021

On #MothersMonday, Let’s Reimagine How Companies Support Working Mothers

Eight ways companies can support working mothers, retain talent, and stay competitive through economic recovery.

May 7, 2021

Recover Stronger Founding Coalition Companies Call on Congress to Prioritize Workers

Autodesk, alongside Microsoft, Postmates, Salesforce, and Workday, believes that a core component of the next economic relief package must be focused on workforce development to Recover Stronger

August 5, 2020

Promoting Mental Health Improves Workforce Resilience

Impact Employers are increasingly aware that helping employees with mental health issues creates a stronger, more productive workforce.

October 19, 2020

How Walmart Recovers Stronger

Impact Employer Walmart offers bridge employment to 235,000 workers, while simultaneously catalyzing innovative workplace safety and security solutions.

August 13, 2020

Supporting Working Parents Isn’t Just the Right Thing to Do — It’s a Business Imperative. We Have Bold Strategies to Help Companies

Seven ways businesses can ease their employees’ caregiving burdens during (and after) the COVID-19 crisis to retain talent and stay competitive.

April 1, 2021

How Postmates Recovers Stronger

Impact Employer Postmates re-engineers its platform to more prominently feature and incentivize patronage of Black-owned businesses.

August 12, 2020

Defining Corporate Leadership in Recovery

This is our moment to redefine the role of business.

June 10, 2020

How Autodesk Recovers Stronger

Impact Employer Autodesk puts its people at the center of its ongoing recovery efforts by making every employee a company owner through stock grants.

August 5, 2020

How Microsoft Recovers Stronger

Impact Employer Microsoft expands parental benefits, scheduling flexibility for frontline workers, and its HBCU talent pipeline program in response to changes spurred by the COVID-19 crisis.

August 6, 2020

How Workday Recovers Stronger

Impact Employer Workday reaffirms its commitment to put people first by distributing emergency funds to cover any unforeseen costs due to the pandemic, expanding access to back-up childcare, and providing free mental health support services…

August 19, 2020

How Salesforce Recovers Stronger

Impact Employer Salesforce is making additional investments in both worker wellbeing and the creation of tools, resources and forums that support a more inclusive workforce.

August 21, 2020